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Privacy Policy

Last updated 11 September 2026

SalesPond Group ("we", "us") runs five businesses: SalesPond, DataList, Podiem, Ironbark Ventures and Pixel Events. This policy covers personal information collected through spgroup.au. Each business has its own site, and its own privacy policy applies there.

The laws we follow

We comply with the Australian Privacy Principles in the Privacy Act 1988 (Cth). Because we work across Asia Pacific, North America and Europe, we also apply the requirements of the privacy laws in the places we operate, including the EU and UK General Data Protection Regulation, the New Zealand Privacy Act 2020, Singapore's Personal Data Protection Act, the Philippine Data Privacy Act, Malaysia's Personal Data Protection Act, Japan's Act on the Protection of Personal Information, Hong Kong's Personal Data (Privacy) Ordinance, and applicable US state laws such as the California Consumer Privacy Act. Where they differ, we follow the stricter standard.

What we collect on this site

WhenWhat
You send the contact formFirst and last name, email address, and optionally your company, phone number and message
You book a callFirst and last name, email address, optionally your company, and the time you chose
You visit the siteStandard technical data kept by our host, such as IP address, browser and pages requested. If you accept analytics cookies, also usage data about how you move through the site

We collect this directly from you. We do not buy or scrape personal information through this site.

How we use it

We do not sell your personal information, and we do not disclose it outside SalesPond Group except to the service providers below or where the law requires it.

Who processes it for us

ProviderPurposeLocation
HubSpotStores enquiries and bookings, manages our calendars and emailHubSpot's Asia Pacific data centre
VercelHosts this websiteGlobal edge network; the United States
Google AnalyticsSite usage statistics, only after you acceptThe United States
Google FontsServes the typefaces this site usesGlobal

Some of these providers store or process information outside Australia. Where that happens we rely on the provider's contractual and technical safeguards, and for European and UK visitors on the Standard Contractual Clauses or an equivalent lawful transfer mechanism.

Cookies

This site sets no cookies until you choose. If you accept analytics, Google Analytics sets its own cookies (named _ga and _ga_ followed by an identifier) to count visits and distinguish returning visitors. If you decline, none are set. Your choice is remembered in your browser's local storage, not a cookie.

You can change your mind at any time using Cookie settings, which also appears in the footer of every page.

How long we keep it

We keep enquiry and booking records for as long as they are needed to deal with your enquiry and any relationship that follows, and then for up to seven years to meet our legal and accounting obligations, after which we delete or de-identify them. You can ask us to delete your information sooner; see below.

How we protect it

Information you send through this site travels over an encrypted connection and is stored with HubSpot rather than on our web servers. Access inside the group is limited to the people who need it to respond to you. No system is completely secure, but we review our providers and our own practices to keep the risk low.

Your rights

You can ask us to:

If the GDPR applies to you, you also have the rights to restrict or object to processing and to data portability. We will respond to requests within 30 days. We may need to confirm your identity before we act on a request, so we do not disclose your information to someone else.

Contact and complaints

Privacy Office, SalesPond Group
Email dpo@salespond.com
Level 5, 16 Spring Street, Sydney NSW 2000, Australia

If you are not satisfied with how we handle a complaint, you can contact the Office of the Australian Information Commissioner at oaic.gov.au, or the data protection authority where you live.

Changes to this policy

We will update this page if our practices change, and change the date at the top when we do.